Radio Advertising Bureau

The not for profit trade association advancing America's radio broadcasters by driving advertising revenue through sales training, certification, research, and creative resources

  • www.rab.com
  • League
  • New York, NY
  • Trade and industry association
  • Read from public sources, Jul 2026
14named by RAB
172named by peers

Financial profile

Radio Advertising Bureau · EIN 13-1657645 · 501(c)(6)

Fiscal yearTotal revenueContributionsProgram servicesTotal expensesNet assetsYear end
FY2022$4,618,990$3,586,997$1,030,032$4,742,157$990,088Dec 2022
FY2021$4,069,423$3,597,059$472,046$4,494,166$803,526Dec 2021
FY2019$4,855,683$3,744,023$1,108,412$4,849,106$1,159,835Dec 2019
FY2018$5,051,587$3,874,281$1,176,590$4,985,296$1,313,419Dec 2018
FY2017$3,943,494$3,919,494$0$4,918,091$1,341,187Dec 2017
FY2016$5,058,339$4,014,115$1,020,100$5,054,859$1,223,942Dec 2016

Figures exactly as reported. A blank cell was blank on the form. The fiscal year links to the filing.

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Peer societies

Five societies Radio Advertising Bureau is read alongside.

Who backs RAB

Every company Radio Advertising Bureau names publicly as a supporter, exactly as published. Companies also named by other associations on Sociogene come first.

CompanySupport as publishedAlso named by
iHeartMediaAward sponsorAAF BRACB CRCC CCC GCP +3
NielsenAward sponsorARF AAAA AAJA ANA CPAOF +3
AudacyAward sponsorNOCC TMF
COX-CMGAward sponsorJC NAB
BonnevilleAward sponsorNAB
XperiAward sponsorCTA
auditoryfxAward sponsorOnly Radio Advertising Bureau, so far
HubbardAward sponsorOnly Radio Advertising Bureau, so far
KATZAward sponsorOnly Radio Advertising Bureau, so far
NuevaNetworkAward sponsorOnly Radio Advertising Bureau, so far
Radio-One-UrbanOneAward sponsorOnly Radio Advertising Bureau, so far
SkyviewAward sponsorOnly Radio Advertising Bureau, so far
TritonAward sponsorOnly Radio Advertising Bureau, so far
ZimmerAward sponsorOnly Radio Advertising Bureau, so far
Sources: 1 published list, read September 2026

2026 Radio Mercury Awards sponsors. Read September 27, 2026. Awards program produced by RAB (linked from rab.com). Logos lack alt text; names from logo file names and linked domains; tier labels are header images.

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Who backs Radio Advertising Bureau's peers, but not Radio Advertising Bureau

Companies named publicly by at least one of Radio Advertising Bureau's five peer societies, and not found in Radio Advertising Bureau's reviewed public records.

CompanyIABNABDPBAAAAAAPeers
AdRollTitle SponsorsNamed2 of 4
Amazon AdsPlatinum Plus SponsorsEnterprise2 of 4
Google, LLCPlatinum Plus SponsorsEnterprise2 of 4
HUMAN Security 2024Premier SponsorsVIP2 of 4
Infillion-CircleNamedVIP2 of 4
Integral Ad Science (IAS)Signature SponsorsVIP2 of 4
Lamar-Circle-LogoNamedVIP2 of 4
LGNamedNamed2 of 4
MetaPlatinum SponsorsEnterprise2 of 4
VIZIOSignature SponsorsVIP2 of 4
1-sponsors-big-happyNamed1 of 4
1-sponsors-fat-tailNamed1 of 4
1-sponsors-ooh-connectNamed1 of 4
1-sponsors-retail-fluentNamed1 of 4
1-sponsors-rockbotNamed1 of 4
1-sponsors-terraboostNamed1 of 4
AcastPlatinum Sponsors1 of 4
ActiveCampaign-Logo_BlueVIP1 of 4
adMarketplaceVIP1 of 4
Admedia-Advertising.comVIP Sponsors1 of 4
AdobePremier Sponsors1 of 4
adomni-Circle-logo-1Named1 of 4
Adquick_logoNamed1 of 4
Adsquare_logoNamed1 of 4
Alexander GroupVIP Sponsors1 of 4
AMG Media GroupNamed1 of 4
AmpersandMTF_Logo_TM-Robert-KellyStarter1 of 4
Arent FoxNamed1 of 4
arima logoEnterprise1 of 4
Atmosphere TVPlatinum Sponsors1 of 4
B+CNamed1 of 4
Bates WhiteNamed1 of 4
BeasleyNamed1 of 4
beeyondNamed1 of 4
BELFORNamed1 of 4
Bionic-LogoVIP1 of 4
Birdie-Logo-w-TM-Mark-20240123-1 1Starter1 of 4
Blockgraph-Logo_Positive_RGB-01-01-300x56Enterprise1 of 4
Blue-Bite-CircleNamed1 of 4
Broadsign-Circle-LogoNamed1 of 4
Brooks PierceNamed1 of 4
CadentVIP Sponsors1 of 4
Canto LogoStarter1 of 4
Captivate-Circle-logoNamed1 of 4
CBRENamed1 of 4
Celtra 2025Title Sponsors1 of 4
CooleyNamed1 of 4
COZINamed1 of 4
Creative Govt SolutionsNamed1 of 4
Crowell & MoringNamed1 of 4
Cushman and WakefieldNamed1 of 4
Daktronics-Circle-LogoNamed1 of 4
Dandelion-Logo-Horizontal-Half-Black (2)Starter1 of 4
Data-Fusuon-LogoNamed1 of 4
Datonics-CircleNamed1 of 4
DirectvNamed1 of 4
DisneyNamed1 of 4
Dolphin-Digital-CircleNamed1 of 4
DoubleVerifyPremier Sponsors1 of 4
E.W. Scripps CompanyNamed1 of 4
Edenred-Pay-Logo-Digital-1 1Starter1 of 4
Egnyte_BlackTeal_1200x1200 (6) (1)Starter1 of 4
Eink-Circle-LogoNamed1 of 4
Encompass-Circle-logoNamed1 of 4
Federal StreetNamed1 of 4
FetchPlatinum Sponsors1 of 4
Firefly-CircleNamed1 of 4
Fluency_Logo_FullColor-Dark_RGB_1200x327VIP1 of 4
FOX CorporationNamed1 of 4
Grace-Blue-logoVIP1 of 4
Graham Media GroupNamed1 of 4
Gray TVNamed1 of 4
GSTV-Circle-LogoNamed1 of 4
GuidelineNamed1 of 4
GymTV-CircleNamed1 of 4
havrion-CircleNamed1 of 4
HearstNamed1 of 4
Hearst Media Production GroupNamed1 of 4
Heli-D_Named1 of 4
HubbardNamed1 of 4
Index ExchangePlatinum Sponsors1 of 4
Innovare-Circle-logoNamed1 of 4
Innovid_logo_full-colorVIP1 of 4
Inside RadioNamed1 of 4
Instacart-Logo-scaled 1Starter1 of 4
Intuit SMB MediaLabsSignature Sponsors1 of 4
IRCode_logoNamed1 of 4
Keen Decision SystemsSignature Sponsors1 of 4
KervTitle Sponsors1 of 4
Klein JohnsonNamed1 of 4
Latham and WatkinsNamed1 of 4
LatiNation MediaNamed1 of 4
LED-Truck-CircleNamed1 of 4
Lenawee BroadcastingNamed1 of 4
LinkedIn-Logo.wineVIP1 of 4
LiveRampVIP Sponsors1 of 4
Lowenstein SandlerPremier Sponsors1 of 4
Madhive-Logo-CircleNamed1 of 4
Mesmerize-Circle-logo-1Named1 of 4
Mfour-Circle-logoNamed1 of 4
MobianTitle Sponsors1 of 4
MOOHA-CircleNamed1 of 4
Morgan Murphy MediaNamed1 of 4
MS-Advertising_logo_stacked_c-gray_rgbStarter1 of 4
NBANamed1 of 4
NBC UniversalNamed1 of 4
NetSuite-logo-half-lightStarter1 of 4
NFLNamed1 of 4
ninjacat-circle-logo-black-rgb-640px@72ppi - Jessica GraeserVIP1 of 4
numetixNamed1 of 4
nyseNamed1 of 4
Outdoor-Link-CircleNamed1 of 4
OUTFRONTPremier Sponsors1 of 4
Outfront-Circle-logoNamed1 of 4
Overwolf AdsSignature Sponsors1 of 4
PathformanceNamed1 of 4
Patient-Point-CircleNamed1 of 4
pattisonNamed1 of 4
PCI Logo_Full Color (2)VIP1 of 4
PerionPremier Sponsors1 of 4
Pixability-Primary-Logo-Courtney-ColonnaVIP1 of 4
Placer.AI-Circle-LogoNamed1 of 4
PodscribeVIP Sponsors1 of 4
Prado-logo-circle-lightStarter1 of 4
Procter and GambleNamed1 of 4
PubMaticVIP Sponsors1 of 4
Radio + Television Business ReportNamed1 of 4
Radio InkNamed1 of 4
rakuten logoStarter1 of 4
Reveal-CircleNamed1 of 4
Safeguard PrivacyVIP Sponsors1 of 4
Sage_Logo_Brilliant_Green_RGBVIP1 of 4
Salem Media GroupNamed1 of 4
Screenverse-CircleNamed1 of 4
semify.comEnterprise1 of 4
Serve-Circle-LogoNamed1 of 4
Shirofune logoVIP1 of 4
Simon-CircleNamed1 of 4
Simpli.fi_Green-Black_logo (1)VIP1 of 4
SinclairNamed1 of 4
SiriusXM MediaVIP Sponsors1 of 4
SnowflakeSignature Sponsors1 of 4
Somo-CircleNamed1 of 4
T-Mobile Advertising ALM 2024Signature Sponsors1 of 4
TAIV-CircleNamed1 of 4
Talon-Circle-logoNamed1 of 4
TEGNANamed1 of 4
theTradeDesk-LogoLockup-CMYK_R-110-1-2Enterprise1 of 4
Tiber Creek GroupNamed1 of 4
TikTokEnterprise1 of 4
TripleLift_Branding_Logo__Final-logos_Digital_Full-lockup_Full-Colour_443x150 (1)Starter1 of 4
TruistNamed1 of 4
TV News CheckNamed1 of 4
TWCo_Wordmark_StackedVIP1 of 4
TwitchSignature Sponsors1 of 4
UnivisionNamed1 of 4
Velocity-Circle-1Named1 of 4
Vengo-Circle-logoNamed1 of 4
VIOOH-Circle-logoNamed1 of 4
vistarNamed1 of 4
Western-Union-Circle-LogoNamed1 of 4
Wildstone-CircleNamed1 of 4
Wiley ReinNamed1 of 4
Wilkinson Barker KnauerNamed1 of 4
WoekamajigVIP1 of 4
wrike-logo--dark--960x480VIP1 of 4
Xbox-Logo-Green 1VIP1 of 4
XR_Logo Lockup_Off Black_CMYK (1) (1)Starter1 of 4
Xumo/GooglePlatinum Sponsors1 of 4
YsSIyEJRGusl3gnQ5mWu_JAM CRMVIP1 of 4
ZEFR_Logo_Charcoal-1VIP1 of 4
Zynchro_logoNamed1 of 4

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The outside view

The not for profit trade association advancing America's radio broadcasters by driving advertising revenue through sales training, certification, research, and creative resources

  • Consensus
  • Build
  • Inward
  • Operational

Their shape

The League

Far-flung, and stronger for it.

The League is a federation of many, where the value lives in the connections between its members and chapters. Its gift is reach and resilience, its challenge is holding a shared identity across all its parts.

Also reads toward The Republic and The Guild.

Strengths

→Coordinated scale that punches above its weight.
→Ambition matched by professional execution.
→A credible, unified voice for many.

Not an official page of Radio Advertising Bureau. Sociogene does not consult. Everything here comes from public sources, dated and linked. Something wrong here? Tell us what we missed.